Motsepe Advertising has successfully undertaken a comprehensive overhaul of Cape Town Tigers' social media platforms with the aim of enhancing their visual appeal and telling their unique story. The journey for Motsepe Advertising has been a challenging one, with the goal of growing Cape Town Tigers' following, building their audience, developing a corporate identity, and creating targeted campaigns, all within a limited budget.
Motsepe Advertising's innovative approach included a range of activities such as creative development, social media management, content creation, and live tweeting at games, among others. These efforts were all designed to bolster Cape Town Tigers' online presence and create a powerful brand narrative that resonated with their audience. Through this successful relaunch, Motsepe Advertising has helped Cape Town Tigers build a strong and engaging social media presence, which is sure to pay dividends in the future.